Alcon Wavelength Microsite
Elara Systems engaged INNOV8 to develop the Alcon WaveLight promotional microsite — a campaign property for Alcon’s refractive surgery laser system, targeting eye care professionals and patients considering laser vision correction.
The site served as an educational and conversion surface in a regulated healthcare context: presenting clinical outcomes, physician locator functionality, and patient success content while meeting the visual and compliance standards Alcon’s marketing and regulatory teams required. INNOV8 collaborated directly with Elara’s UX and creative teams from designs through responsive implementation, delivering a polished microsite within the three-month engagement window.
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INNOV8 is currently focused on Phlip — but selectively open to the right next chapter. If the work here resonates with what you're trying to build, get in touch.