MXM Website
MXM (Meredith Xcelerated Marketing) was INNOV8’s longest-running agency relationship — a three-year premier vendor engagement from July 2013 through May 2016 that ran concurrently with several of MXM’s highest-profile client accounts. The MXM website itself was among the projects INNOV8 delivered: a fully responsive, localized property on Sitecore CMS that served as the agency’s primary credential surface for new business development.
The localization requirement meant the site had to serve regional content variants cleanly — MXM’s portfolio and messaging differing by market while sharing a single design system and CMS instance. INNOV8 architected both the frontend layer and the Sitecore component structure, then delivered the implementation across the full responsive breakpoint range. The same technical discipline INNOV8 applied to MXM’s client engagements — Benjamin Moore, Ford, Chuck E. Cheese’s, Wellmark, and Rust-Oleum, among others — went into building MXM’s own web presence.
The MXM relationship also produced some of INNOV8’s most technically broad work of the mid-2010s: multiple AEM and Sitecore implementations, responsive Angular applications at Fortune 500 scale, and the accessibility-hardened Wellmark Healthcare site. The agency trusted INNOV8 to lead architecture decisions across all of it.
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